We are looking for start-ups that are redefining the customer journey through solutions that enable personalized interventions, intelligent conversational experiences, better product discovery and protection of user data and privacy. We are also interested in startups that are working towards driving better decision making, enabling effective response, increasing accessibility and reducing people dependency for our customers.

People are why we exist. And using consumer based insights we want to improve everyone’s quality of life.

With 30% contribution to the nation’s GDP, small and medium businesses are a real economic powerhouse in India. And yet, only a fraction of these are digitally influenced with a mere 5% having high levels of technology integration. We want to change that.

We are looking for start-ups that are improving ease of doing business for kirana stores, D2C brands and MSME sellers. We are exploring solutions that usher the sellers into the digital era by enabling various sales and marketing channels, in-store analytics and insights, and creating frictionless omni-channel retail experiences for their consumers.

We are also interested in solving the payment challenges for MSMEs by devising financial solutions for them. We love scalable technology that augments people and positively impacts livelihoods.

We are looking for startups that are reshaping how we shop for fashion, beauty, household and other typical touch and feel products. Some of the areas we’d love to see innovation in include digitizing trust markers for heritage, wardrobe optimization, virtual experiences, personalised discovery and recommendation, automation in cataloging and forecasting trends.

We are especially interested in solutions that reduce the cost of doing business, increase consumer confidence, reduce supplier and manufacturer overheads, and drive innovation through new commerce models and sales channels. We are looking for startups that are reshaping how our clothes and accessories are designed, manufactured, distributed and marketed. 

Oh! And did we mention we love solutions that solve for sustainability – be it recommerce, recycling or renting?

Since COVID-19 hit us, attention to supply chain agility and resilience has spiked across the world. Well, we are no different. It has always been of paramount importance to our existence, even more so now!

We are interested in start-ups that are rethinking how products are stored and moved while optimizing for time, cost, and experience, and thereby improving speed and reach. We are especially interested in solutions that can provide higher operational visibility, improve productivity and experience for our frontline workforce and provide intelligent monitoring and security solutions for the end-to-end supply chain. We are also looking for disruptors in automation and new technologies for modernization & improving accuracy of warehouses.

And yes, we are also looking for solutions to strengthen the post-purchase services as well.

Well, we are an e-commerce company. And, of course, we live and breathe all things digital commerce. As consumer preferences shift and behaviors evolve – we continue to be forward-looking and evolve to serve them better.

We are looking for start-ups that are building innovative solutions that directly, positively, and sustainably impact consumers. This could be in online commerce, healthcare, education, financial solutions, travel and hospitality, gaming, media, entertainment, and more.

We are especially interested in solutions that are leveraging deep tech to solve complicated challenges and building business models driving larger reach sustainably, to make the next 500mn Indian consumers digitally savvy.